Online eSIM journey for Tourists
Project overview
Role: Senior Product Designer
Team: Squad
Platform: web
2025 I Yettel Hungary Zrt.
My Contributions on Yettel’s first online eSIM journey
Leading and designing a fully new digital journey for international visitors. Designed seamless purchase experience flow with the Prepaid Squad agile team.Few-step validation and purchase process with successful order and eSIM activation guide.
Tasks: UX/UI design, new components for the Design System, User testing, Prototyping
Tools: Adobe Illustrator, Photoshop, Figma
Usability tests with interviews
Interview-based user testing played an important role in shaping the final experience. By observing how users interpreted the journey, interacted with the screens, and articulated their expectations. Iterative testing approach improved usability and user-centered solution.
Meeting the technical requirements
Throughout the project, we collaborated closely with other teams to validate personal data, how we would collect them, and used. This alignment helped us to understand what information needed to be protected, and what technical limitations or legal frameworks influenced the experience.
A clear, intuitive mobile plan experience with easy QR code eSIM activation
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